Eric Liedtke

Eric Liedtke, a guest on the Unglossy podcast, is a prominent figure in the fashion industry, known for his leadership in brand strategy and his focus on sustainable innovation. He spent 26 years at Adidas, where he held various senior executive roles, including Brand President, and was instrumental in driving significant revenue growth and forging collaborations with cultural icons.

Liedtke is also the co-founder and CEO of UNLESS Collective, a "zero-plastic" regenerative fashion brand that creates apparel from plant-based materials designed to decompose harmlessly. His work with UNLESS reflects his commitment to addressing the environmental impact of the fashion industry. Recently, Under Armour acquired UNLESS, and Liedtke joined Under Armour as Executive Vice President of Brand Strategy, where he continues to champion eco-friendly practices and drive brand evolution